Product video with extra sauce.
Engaging acoustic solutions made from a byproduct of the cotton industry. This innovation by Impact Acoustic needed to be captured in a short, punchy film to show the transformation from raw material to finished product.
Built to last. Designed to return.
The aim of the film is not to show every step of the production in detail, but to illustrate the underlying concept behind Archisonic Cotton: An acoustic panel made from natural materials that can be completely reintegrated into the production process at the end of its lifecycle.
Photos
Accompanying the film production, some images were created that document the manufacturing process of Archisonic Cotton.